MH Events

IP Innovation Webinar Series, Session 1

IP Innovation Webinar Series, Session 1

CEO Innovation Roundtable
How to survive during a pandemic and thrive post-pandemic

In this webinar session, McDonald Hopkins Intellectual Property Department Chair David Cupar will lead a CEO roundtable discussion with two innovative companies to examine how to survive during a pandemic and thrive post-pandemic.

Jodi Berg, CEO of Vitamix and Julie Smolyansky, CEO of Lifeway Foods will reveal how their businesses had to adapt and plan during the pandemic inluding:

  • Major effects on their businesses
  • Required changes and innovations
  • Significant accomplishments and lessons learned
  • Key innovations moving forward 
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